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MLM: The Entrepreneurial Mind - Pushing the Envelope
An Introduction to Network Marketing
By Jeffrey A. Babener
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"To understand the mind of an entrepreneur, you should study the mind of a juvenile delinquent" - attributed to Malcolm Forbes

In his book, The Entrepreneurial Mind , Jeffrey Timmons notes that the most important entrepreneurial skill is not necessarily technical expertise.   As a professor of business at Harvard University and Babson College he wrote that those in attendance at the Smaller Company Management Program at Harvard Business School identified mental attitudes and philosophies to be the most important business skills for running a business today and in the next several years. He calls these habits of thinking the "entrepreneurial mind," and sets forth several important characteristics of people who possess it:

Committed and Persevering
These people are willing to make sacrifices in their lives, and exhibit perseverance and dedication.

Achievement-Oriented
These individuals are competitive, and are driven to outperform others, as well as their own prior performances.

Opportunity-Oriented
These people look for the "opportunity," and allow that discovery to guide them through the rest of their business actions.

Positive
These individuals view problems as opportunities, and adopt a positive outlook that does not readily accept the impossibility of any goal.

Self-Confident
Although not oblivious to external events, these people are more likely to believe that they are the main controlling factor in their success or failure.

Able to Live With Stress and Uncertainty
These individuals are not meant for nine-to-five jobs.   They can operate effectively in an environment of stress and uncertainty.

Willing to Take Risks
The word "entrepreneur" derives from the French expression for a risk-takers.   These people are risk-takers.   However, they are calculated risk-takers - not foolhardy individuals. At an academic conference on network marketing at the University of Texas at El Paso, marketing professors agreed that successful entrepreneurs often "push the envelope" of societal norms.   The professors tended to agree with an observation attributed to Malcolm Forbes - that to understand the mind of an entrepreneur, one should look at the mind of a juvenile delinquent.   Perhaps this is why network marketing sometimes brings out the "best" and "worst" in distributors and that successful networkers and MLM company founders are "often on the edge." But, this characteristic can also be observed among the founders of many of America's most innovative and successful companies.

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